0.75 CIP Points
On Demand Webinar: Navigating a Soft Market
In this on-demand webinar, explore how underwriting and broking strategies are evolving in today’s soft market, featuring insights from leaders at IAG, Edgewise, and Aon. As competition intensifies and rates soften across the region, how are underwriters and brokers adjusting...
01 Aug 2025
1 min read

In this on-demand webinar, explore how underwriting and broking strategies are evolving in today’s soft market, featuring insights from leaders at IAG, Edgewise, and Aon.
As competition intensifies and rates soften across the region, how are underwriters and brokers adjusting their strategies to meet both commercial and client demands?This webinar brings together diverse voices from underwriting, SME broking, and international broking to unpack the complexities of operating in a soft market.
Key Takeaways:
- How underwriting teams are navigating pricing pressures and shifting risk appetites
- The SME broker’s challenge of meeting growing client expectations amid premium reductions
- Global insights on insurer appetite, cross-border placements, and the influence of reinsurance dynamics
Speakers
Martin Stroud, National Manager Liability at NZI
LinkedIn
Stella Pruscino, Account Director, Edgewise Insurance
LinkedIn
Kai Dwyer, Insurance Innovator and Executive Director, Aon
LinkedIn
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