Ask Angelo Azar what his role is at Honey Insurance, and he’ll tell you: it’s to make people’s lives easier, “whether it’s our people or our customers”. However, Honey’s chief operating officer confesses he didn’t start out thinking that way.

Azar’s immigrant parents instilled in their son a strong work ethic and a clear message: study hard and work your way up the ladder to win.

“But winning is not the way that people think of it historically,” he says. “Lucky for us, to win doesn’t mean someone has to lose. The opportunities are so big, it’s not as if there’s one slice that everyone’s got to take from. So, in reality, everyone can win.”

It’s a view Azar has taken in his many leadership roles across insurance, banking and even manufacturing and engineering.

“Every person that you encounter is a person who you have the opportunity to make a difference for,” he says. “Some days you get it right, and some days you reflect on it and know that you could have done a little bit better. But you should be trying, rather than passively watching what happens.”

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